Not sure what to do with all the information overload from visiting SEMA 2018? We don’t blame you - it was an extremely busy (large, crowded, overwhelming) show! We’ve compiled the following helpful steps to follow now that you’ve settled back into your normal, post-show schedule. If you attended SEMA with a goal in mind but can’t seem to tackle the next step in your process, this list is for you.
Winter is coming which means a perfect opportunity to sell new tires. But how do you get people to understand that now is the time to make sure they have the safest and most reliable tires on their vehicle so they can survive the roads during the harshest months of the year?
Here are a few ways to make sure they are informed of the risks of driving without winter tires and how your shop can benefit:
We are one month away from Fall Car Care Month in October. It’s a perfect four-week opportunity to increase sales and revenue at your tire and auto services shop. Reach out to your loyal and prospective customers with maintenance tips and suggestions. Let them know that servicing their car now for the upcoming fall and harsh winter months will save them money, improve gas mileage and keep them safe on the road.
To help drive business during Fall Car Care Month and beyond, try these simple steps:
You have multiple service bays, service writers, and technicians. You also have customers that drive in to your shop without an appointment. Whether they need a quick fix or a complete overhaul, they want your prompt response. How do you manage bays and workflow so every day doesn’t feel like a juggling act?
Best practices for managing multiple bays include:
Social media matters for the tire and auto repair industry as it’s the only non-intrusive way to talk to consumers directly and to get them what they need fast.
Speed is critical because when a car breaks down or needs a repair, the owner wants immediate results. That is where trust comes in. Consumers want to know their vehicle is in safe hands and, if they have a good experience, the sharing nature of social media encourages them to spread the word.